GUIDE

How to Convince Your Manager to Switch Social Media Management Tools. 

Social Media Tools - Switching Guide

Build a Winning Business Case To Switch Social Media Management Tools, Pitch It Like a Pro, And Convince Your Manager Of The Benefits.

You know there’s a better way to manage your brand’s social media, save time, and achieve your marketing goals. But how do you convince your manager to invest in a new tool when they’re focused on the bottom line?

With the framework and arguments in this Guide you will be in a strong position to advocate for the solution you believe in (like Sked Social!).

With This Internal Stakeholder Pitching Guide You Can Learn How To:

  • Identify & Articulate Pain Points: Clearly define the issues with your current tool and how they limit the effectiveness of planning and scheduling social media campaigns, team morale, and impact the business’ bottom line.
  • Focus on Solutions & Benefits: Shift the conversation from problems to the positive outcomes a new tool can deliver.
  • Build a Strong Business Case:
    • Improved efficiency, enabling staff to plan, schedule and manage multi-channel campaigns. 
    • Reduced brand risk: Improved approvals workflows ensure only approved content is published after the right people approve it.
    • Improved analytics and reporting for better insights: Deepen your understanding of the performance of social media to improve ROI.
  • Research & Present Alternatives: Confidently introduce new tool options by outlining features that address your specific needs.
  • Address Potential Objections: Prepare for questions about cost, implementation time, and learning curves with well-thought-out responses.
  • Navigate the Conversation: Get tips on how to approach your manager, present your case clearly, and manage expectations.

Stop Letting Poor Tools Limit Your Social Media Success - Download "How To Convince Your Manager to Switch SMM Tools" Now!

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